Newsletter Newsletters Events Events Podcasts Videos Africanews
Loader
Advertisement

The Museum of Failure: when products are so bad, they're good

The Museum of Failure: when products are so bad, they're good
Copyright 
By Euronews
Published on
Share Comments
Share Close Button

Green ketchup, Coca Cola Blak and Harley Davidson perfume are some of the well-intentioned products that ended up in the Museum of Failure.

More than 60 marketing ideas can be viewed here in the Swedish-based exhibition.

Museum founder Samuel West says: “We know that 80 to 90 percent of all projects fail and we never hear from them again, they simply disappear from the picture, and what we can do is learn from failure.”

The Harley Davidson perfume was a “total flop” according to West, as it “did not go down well with the macho crowd”.

Museum of Failure, Sweden

Trump The Game was released in 1989 and was based on buying and selling properties. Its failure, nonetheless did not stop the former presenter of The Apprentice going on to become President of the United States.

Other notable mentions include the Linda Evans beauty mask. It was named after the actress who played Krystle Carrington in the soap opera Dynasty and was intended to enhance the good looks of the wearer by emitting electric shocks.

Museum of Failure, Sweden

Museum of Failure: It seemed like a good idea at the time https://t.co/7aAGYqP5To pic.twitter.com/YNs0ZhBN7j

— CBS News 8 (@CBS8) 6 juin 2017

Go to accessibility shortcuts
Share Comments

Read more

UK police appeal for information after 600 items stolen from Bristol museum in 'high value' raid

Louvre workers announce strike over work conditions and security after €88m heist

Peace brings a new confidence in the region, Azerbaijan Tourist Board CEO says