ADVERTISEMENT

More about this topic

Advertising

Now playing Next

Swiss news group Tamedia calls time on print as focus shifts online

TOP TAGS

FRANCE RUSSIA-UKRAINE INVASION NETHERLANDS PARALYMPIC GAMES SERBIA GERMANY CINEMA GREECE

More about this topic

Now playing Next

From idea to impact: How to craft a campaign that resonates

‘B2B can stand for brilliant to beautiful’: Salesforce Global Head of Brand & Creative, Scott Larson explains why empathy is so important in marketing

29/06/2024

Now playing Next

AI will become a ‘distortion pedal’ for comedic writing

Humour has long been a part of advertising, created by humans for humans. But now, artificial intelligence (AI) is getting a front row seat in comedy creativity.

26/06/2024

Now playing Next

Big screens bounce-back

IN PARTNERSHIP WITH MEDIA CITY

Advances in AI and data analytics are causing a boom in the billboard and outdoor advertising market. Interactive screens in public spaces are connecting with customers in fresh new ways – providing brands with a wide range of new opportunities to entertain, inform and promote their products

19/06/2024

Now playing Next

What is mobility media and why it’s the next big thing in advertising

Uber is betting big on mobility media with revenue forecasted to hit US$1 billion this year., But what exactly is mobility media and why is the ride sharing giant playing in this space?

19/06/2024

ADVERTISEMENT

Now playing Next

The new focus making digital dominate global ad spend

Spending on global advertising is set to rise by an overall 5% this year, with digital fueling the growth, according to new data.

18/06/2024

Now playing Next

Cannes Lions 2024: Here’s what to expect

The global advertising and communications business is descending on the French Riviera to thrash out the future of creativity at Cannes Lions 2024.

17/06/2024

Now playing Next

Ban fossil fuel advertising worldwide, UN chief urges

António Guterres called fossil fuel companies the ‘godfathers of climate chaos’ being ‘aided and abetted’ by advertising and PR companies.

06/06/2024

Now playing Next

Belgium’s far-right spends big on Meta ahead of EU elections - expert

Vlaams Belang on the far right and Belgium’s Workers Party on the far left are the biggest political advertising spenders in that country’s social media campaign ahead of the European elections.

30/05/2024

Now playing Next

Shell targeted by satirical billboard protest before London AGM

Activism collective Brandalism claims the fossil fuel company’s tactics are “straight out of Big Tobacco’s playbook”.

15/05/2024

Now playing Next

Apple apologises for 'tone-deaf' iPad crushing ad

Apple has been dealt a crushing blow after being forced to apologise for its new iPad Pro advert, which features an array of cultural objects including instruments, books and cameras being destroyed, with the tablet computer held up in their place.

10/05/2024

Now playing Next

Danish pork maker admits ‘climate-controlled pig’ claims were wrong

It follows a ruling in Denmark’s first climate lawsuit last month.

16/04/2024

Now playing Next

Online platforms' ad databases lack clarity as EU vote nears; study

Most companies do not provide enough details for researchers to understand paid influence.

16/04/2024

Now playing Next

Danish celebrities report Meta to police over fraudulent ads

Presenters Divya Das and Kim Bildsøe Lassen are taking action after their images appeared in fraudulent ads on Facebook.

11/04/2024

Now playing Next

‘A big irony’: Ski sports’ sponsors melt the snow athletes depend on

Campaigners are calling on winter sports organisers to drop polluting sponsors as European ski slopes suffer the consequences.

16/03/2024

Now playing Next

Under Armour spot sparks debate about AI use in adverts

A sports advertisement posted by Under Armour sparked a debate among directors concerned about the future of the industry.

15/03/2024

Now playing Next

Shein ads could soon be banned in France under new fast fashion bill

France's parliament has voted in favour of a crackdown on throwaway fashion.

15/03/2024

Now playing Next

IAB Europe’s advertising bidding model uses personal data, court rules

After clarification from Luxembourg, the Belgian Court of Appeal will now rule on the case.

07/03/2024

Now playing Next

UK ban on 'overly sexualised' FKA twigs advert overturned

The Calvin Klein ad featuring singer FKA twigs received two complaints and was banned in January. Now, the UK’s Advertising Standards Authority has said the image was not sexually explicit.

06/03/2024

Now playing Next

Lawmakers ban foreign ad sponsoring three months before EU vote

The rules will add to measures already in place for online platforms under the Digital Services Act.

27/02/2024

Now playing Next

Saudi Aramco and F1 in hot water over ‘misleading’ fuel adverts

The oil giant has been presenting itself as a ‘sustainable’ fuels champion despite 99.99 per cent of its production being fossil fuels.

21/02/2024