European fans of American Football will have the chance to watch tonight’s NFL game for free on Twitter.
The social media giant, known for 140-character “Tweets”, has been granted 10 “Thursday Night Football” games to show absolutely free of charge.
All the games will be streamed via the Twitter app, online and through Apple TV, Amazon Fire TV and Xbox One consoles. And fans don’t even need an account to watch the game, whichn will be available through the “Moments”:https://twitter.com/i/moments tab.
Fans will be able to interact in real time as the Twitter stream will show related tweets alongside the broadcast.
The fact that the NFL is showing a game live on twitter 2nite should tell you a lot about how much social media matters in today's climate.— Jason Romano (@JasonRomano) September 15, 2016
The partnership between the NFL means that fans around the world who previously had to subscribe to television sports channels, can watch at least 10 games free of charge.
However it still means a late night for European fans, who will have to stay up until 1am CET to watch the Buffalo Bills vs New York Jets.