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Business

Temu's cash giveaway raises data protection fears

In exchange for the £50 payment, the site gets the right to use and publish people's photos, voices and biographical information among others.

Culture news

'Dune: Part 2' is going viral for a bizarre movie tie-in product

Any publicity is good publicity... Even if it gives you nightmares. What happens when tie-in movie merchandising goes wrong?

Culture news

Joker 2 logo revealed... And it’s grammatically all wrong

Time for a rant. And a nitpick. The new Joker logo is out for the upcoming film released in October. And it’s supposed to be 'Joker: Folie À Deux', not 'Joker: Folie Á Deux'...

Travel News

Blue Monday: How a travel agency’s PR stunt continues to sell holidays

Each time Blue Monday comes around, travel agencies seize the opportunity to market escapist holiday deals to beach destinations or cruises to sunnier climes.

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Business

Christmas campaigns: How much do companies make from festive ads?

Festive TV adverts have woven themselves into the fabric of Christmas tradition - and the marketing budgets are only getting bigger. Euronews Business looks at just how lucrative this holiday season is for companies.

Green News

What is greenhushing? The greenwashing tactics to look out for in 2023

Greenhushing, greenshifting, greencrowding: Greenwashing is getting harder to spot. Here are the latest tactics to watch out for.

Culture news

Why is #NoBarbenheimer trending in Japan?

Warner Bros. Japan has publicly criticised their US counterparts over ‘inconsiderate’ reactions to art combining Barbie imagery with nuclear mushroom clouds...

Tech News

Cannes Lions 2023: Untapping the 'Black effect' in hi-tech industries

Advertisers and the media are tackling inclusivity in an increasingly tech-driven world. Success means tapping the potential of Black consumers.

Culture news

How do you make your movie marketing better? Just add the Beastie Boys

Even if you're suffering from superhero fatigue, there's always one tried and tested rule: a Beastie Boys song makes everything more exciting. We explore this marketing cheat code...

Food and Drink

Toblerone to lose Matterhorn logo as it’s no longer ‘Swiss’ chocolate

The iconic 4,478m mountain peak will no longer feature in the chocolate bars' packaging, as Toblerone has lost its 'Swissness'.

Culture news

Who are MSCHF? The art collective behind those big red boots

"Big Red Boots are really not shaped like feet, but they are extremely shaped like boots.”

Partner content

3 Golden rules for scaling businesses

Partner content presented by Department of Tourism and Commerce Marketing Dubai

In an interview with Euronews, Aadeel Akhtar, CEO and founder at Psyonic, a company manufacturing the world’s first touch-sensing bionic hand, shares his top tips for scaling up

Culture news

In poor taste? The most shocking banned adverts in Europe

The public have had their say - these companies went too far!

Health news

TikTok users encouraged to promote unhealthy food and drink brands

According to a new report, users on the social media platform are being encouraged to act as "unofficial brand ambassadors".

Work

How to spot and nurture female talent, by Publicis’s Bousquet

Publicis's Agathe Bousquet discusses why more female representation in the creative industries is needed and the role men play in making it happen.

Tech News

Working in the metaverse? What brands need to consider now

Deep technologies like AI, meta and Web3 will transform businesses but don’t lose sight of the here and now, OMD’s Chrissie Hanson says.

Start Me Up

Steven Bartlett gives advice to startups on growth and scaling up

Since the WeWork story highlighted the risks of rapid business growth, the benefits of scaling up without excessive investment are appealing to startups.

Green News

What is 'youthwashing' and is it dangerous for the climate movement?

Young people say their voices are being used to make governments and companies look good.

Tech News

Euroviews. A marketeer's dilemma: Creating demand in a world that needs less

The co-founder of UK brand consultancy, Firehaus reflects on his role in the climate crisis and what the industry can do next.

Mobility

Tesla's self-driving subscription frustrates its early customers

The EV maker partly rolled back a decision to charge over €1,000 for an upgrade that some buyers claim their cars should have included anyway.