Female-driven series' in the spotlight at MIPTV

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By Marie Jamet
Female-driven series' in the spotlight at MIPTV

MIPTV 2014 special coverage

Two series’ and two women have been at the centre of attention on stage at MIPTV. Kim Cattrall, star of Sex and the City spoke just after noon to present her new show, ‘Sensitive Skin’. She both acts in and is the series’ executive producer. At the end of the afternoon, it was Amy Poehler executive producer of ‘Broad City’ who took the stage along with its creators, Abbi Jacobson and Ilana Glazer.

Kim Cattrall explained why it took her so long to come back to TV after the huge success of Sex and the City. “I felt this was a story that has never been told before” she said. She explained that Sensitive Skin addresses women’s ageing with delicacy, and also spoke about her current situation in life. She added “I would be sad if it was just considered a women’s programme. This is about a relationship, not just Divina,” said Cattrall. “The men in the show are important, and they’re addressing this issue in their own way as well”.

“I don’t want to play somebody’s wife and become a joke about plastic surgery” Kim Cattrall

“I believe women my age have much to say, and unfortunately this business doesn’t recognize that most of the time.” Kim Cattrall

She shared more about what she is most famous for, acting. Talking about her role as executive producer, she admitted that it was fun to have some power on the show.

Watch the entire keynote on YouTube.

Later during the opening day of the MIPTV fair, the all-female cast of Broad City talked about comedy during the digital age. They were joined by Kent Alterman of Comedy Central channel and Caroline Beaton from Viacom Media Networks which owns Comedy Central.

Beaton explained how comedy has been the most shared genre in social media, whereas it was more difficult to sell on the broadcast market.

It might not come as a surprise, then, that Broad City is among the first comedy shows to start as a web series before being broadcast on TV on Comedy Central.

“Comedy has been the most shared genre in social media.” Caroline Beaton

Amy Poehler, who produced the show after it was broadcast online, confided that she discovered Broad city because it was shot near her apartment. She talked of having been “immediately attracted to their [Abbi Jacobson and Ilana Glazer] comedy, their chemistry and voice”.

“I was immediately attracted to their comedy, their chemistry and voice.” Amy Poehler