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Corfu aims to attract wealthy travellers to avoid overtourism amid rising visitor numbers

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stock photo Copyright  Thanassis Stavrakis/Copyright 2021 The AP. All rights reserved
Copyright Thanassis Stavrakis/Copyright 2021 The AP. All rights reserved
By Ioannis Karagiorgas
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The famous Ionian island is investing in luxury accommodation and seeking tourists with "deep pockets".

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Blue waters, sunshine, culture and rich history. These are some of the things that put Corfu high on the list of popular tourist destinations.

It is because of this that tourist numbers have increased in recent years.

In 2024 alone, tourists visiting the island increased by 7 per cent, reaching a total of almost 2 million. At the same time, since 2019, international flight arrivals have increased by 32 per cent, and by 31 per cent for arrivals via ferry services.

Παλιά πόλη της Κέρκυρας
Παλιά πόλη της Κέρκυρας amna

Mouse Island is an iconic image and attraction for global tourism, but now the local authorities have changed direction. They are seeking higher-quality development to make tourism in Corfu sustainable.

Corfu seeks visitors from new countries

The opening of new markets has also played an important role in the search for tourists who spend more money.

The majority of tourists come from Britain, followed by Germany, Italy, Poland and France. These five markets represent 75 per cent of the tourists in Corfu.

φωτό αρχείου
φωτό αρχείου Thanassis Stavrakis/Copyright 2021 The AP. All rights reserved

With the authorities' new plan, the aim is to make Corfu a magnet for tourists from all over the world who want to have a luxury holiday in a beautiful place full of wonderful beaches and unique attractions.

Direct flights are the big attraction. There are currently 33 five-star hotels in Corfu and several boutique hotels that cater to tourists with deep pockets.

Λιστόν στην Κέρκυρα
Λιστόν στην Κέρκυρα amna

As a result, tour operators are investing in luxury accommodation, reinforcing the policy Corfu wants to pursue to avoid mass tourism and attract wealthy customers.

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