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Tech News

Facebook parent Meta posts first-ever revenue drop

The social media giant's growth machine has come to a halt.

Europe Decoded

UK bans dating ads offering to meet 'lonely' Ukrainian women

Multiple dating ads promoting to meet 'lonely' Ukrainian women have been banned by a UK watchdog due to their offensive nature.

Work

How to spot and nurture female talent, by Publicis’s Bousquet

Publicis's Agathe Bousquet discusses why more female representation in the creative industries is needed and the role men play in making it happen.

Work

What it takes to improve diversity and inclusion and why it matters

The new normal is perpetual change and this is one of the reasons why more young people with diverse backgrounds and skill sets are needed.

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Tech News

How companies can put sustainability before profit and why it matters

Conscious consumers want companies to stand up for what they believe in and take action on sustainability. Here’s why brands need to listen.

Green News

Euroviews. View: Winning a Cannes award felt like a failure. So I returned it

Last night, Gustav Martner interrupted the world famous Cannes Lions Festival of Creativity to call out advertising agencies for working with the fossil fuel industry.

Money

UK tightens rules on 'misleading and irresponsible' crypto ads

Adverts for crypto assets and exchanges will have to display warnings about financial risk and highlight that the industry is unregulated in Britain.

Green News

Oatly ads banned over misleading environmental claims

But one claim that food’s annual emissions could be cut by 49 per cent if the world went vegan was backed up by evidence.

Money

Crypto adverts face crackdown by UK authorities

Britain's financial industry regulator will soon set the rules for advertising crypto assets, the government announced on Monday.

Money

Spanish regulator moves to rein in crypto asset advertising

The Spanish government said the financial regulator will need to be notified 10 days before a promotional campaign starts.

Climate

‘Move and pollute less’, car makers must tell prospective buyers

Environmental warnings, like those for junk food, will be included in the adverts in a bid to hit France's climate targets.

Money

Arsenal fan token ads broke rules by 'trivialising' crypto risk

The ban is the first time adverts for football club "fan tokens" have been found to have broken the rules by the UK's advertising regulator.

Tech News

Will the metaverse open the door to targeted ads using biometric data?

Brands are already staking out the commercial opportunities within the metaverse but some experts are raising the alarm about the implications immersive advertising will have for user privacy, safety and consent.

Europe News

Brussels bids to make online political adverts more transparent

Big tech companies would have to reveal what data was used and refrain from using sensitive data to target people with political ads.

Tech News

Euroviews. A marketeer's dilemma: Creating demand in a world that needs less

The co-founder of UK brand consultancy, Firehaus reflects on his role in the climate crisis and what the industry can do next.

Green News

Activists block Shell’s port to protest against ‘greenwashing' adverts

A new report finds a discrepancy between six fossil fuel companies’ adverts for sustainability and their actual investment in renewable sources.

Europe Decoded

German election: Who has spent the most on Facebook advertising?

In the last month, the major political parties have spent a collective €1.5 million to reach voters on Facebook.

Green News

These hijacked billboards take aim at 'Europe's dirtiest bank'

Brandalism’s subversive adverts try to show us how Barclays finances the fossil fuel industry.

Europe Decoded

Instagram influencers must label paid adverts, says German court

Social media influencers who receive money from companies to promote products must clearly label such posts as adverts, Germany's federal court has ruled.

Tech News

Facebook shuts down academics researching fake news adverts

A project tracking fake news in Facebook adverts has been put on hold after the social network deleted researchers' accounts.