Concept

Euronews built a stylish, multi-device campaign across euronews.com targeting business, finance, tech, travel, and  science topics, content regularly visited by the target audience. The campaign relied on a powerful, online experience with engaging, interactive formats where audiences discovered the new Hermès watch.

Campaign

The 100% digital campaign included a 24-hour homepage roadblock and a suite of impactful premium formats: prerolls, mobile interscroller, inread and miniscroller (Celtra), running across relevant sections of Euronews platforms.

All content was promoted on social channels to further engage targeted audiences.