Pokemon GO continues to boost the shares of video game company Nintendo. They are now worth twice what they were when the 'augmented reality' game was released just over a week ago.
The Pokemon effect continues for video game company Nintendo.
Its shares shot up another 14 percent on Tuesday.
Based on the value of those shares, the Japanese firm is now worth twice what it was just over a week ago when it released the amazingly popular mobile phone ‘augmented reality’ game Pokemon GO.
So great is the demand for its shares that they accounted for around a quarter of all trading on the Tokyo Stock Exchange on Tuesday, setting a new record for the most shares ever traded daily in Japan.
Nintendo is now worth more than Sony and more than the British bank Barclays.
The game has been rolled out in 35 countries, the majority in Europe, and most recently in Canada.
— Standard City (@standardcity) July 19, 2016