Now playing Next Biztech news 'Tinderisation' effect: How advertising is taking on virtual tech The advertising industry is at a crossroads of creativity, as our physical world increasingly meets virtual ones. 26/06/2023
Now playing Next Biztech news Getting too personal? What generative AI could mean for advertising Generative AI is seen as a huge opportunity for advertisers to get up close and personal with consumers like never before. But where’s the line in the battle for business? 25/06/2023
Now playing Next Biztech news Cannes Lions 2023: Untapping the 'Black effect' in hi-tech industries Advertisers and the media are tackling inclusivity in an increasingly tech-driven world. Success means tapping the potential of Black consumers. 23/06/2023
Now playing Next Biztech news How investment to support staff is turning AI into a 'co-pilot' Consultancy giant Accenture announced a €2.7 billion investment in artificial intelligence, doubling its talent pool from 40,000 to 80,000. 23/06/2023
Now playing Next Health How AI is helping Moderna shape vaccine creation and distribution In an exclusive interview with Euronews Next at Cannes Lions, Moderna's chief brand officer sets out why artificial intelligence has been so valuable. 22/06/2023
Now playing Next Biztech news Why are so many young people choosing to buy 'dumb phones'? Gen Zs and millennials are turning back to "dumb phones" and rediscovering the pleasures of the offline world with flip devices. 22/06/2023
Now playing Next Biztech news How are hotels using the metaverse to help customers book their stay? We spoke to Accor Hotels at Cannes Lions to find out how the hospitality giant plans to harness the power of the metaverse. 22/06/2023
Now playing Next Health Could disruptive tech like AI lead to a 'smoke-free' future? ChatGPT is making generative AI a household name. Beyond all the debate about content creation, it’s also disrupting health and science, but for the better? 21/06/2023
Now playing Next Biztech news This is how AI and the metaverse are changing the face of beauty The beauty industry is undergoing a significant transformation as artificial intelligence and the metaverse intersect. We find out more at Cannes Lions. 21/06/2023
Now playing Next Biztech news Pinterest signs pledge for a safer digital environment for teenagers Social media was supposed to help us connect and to inspire us. But the internet is broken, says Pinterest, so “let’s fix it”. 20/06/2023
Now playing Next Biztech news Will AI re-write creativity? What to expect from Cannes Lions 2023 The business world is preparing to descend on the French Riviera for Cannes Lions 2023, where artificial intelligence is set to top the agenda. 18/06/2023