The Spanish retailer has signed a two-year deal with the controversial British designer to 're-author' its archive collection and bring a touch of haute couture to the high street.
John Galliano's long foray deep into fashion's wilderness appears as if it's coming to an end.
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Spain's high street retailer Zara has announced its linking up with the legendary British designer in a two-year partnership deal, which will see his name attached to a new line.
Launching in September this year, details of his collection are still unknown, however Zara has said Galliano will "deconstruct and reconfigure" designs from its extensive archive, describing the process as "re-authoring" collections with his signature touch.
The world in his hands
Galliano was creative director at Dior between 1996 and 2011 and was widely considered to be one of the best designers of his generation.
But things fell spectacularly apart for him after he was filmed hurling antisemitic abuse to a couple in a Parisian bar.
Galliano always maintained he was neither racist nor anti-Jewish but he was subsequently fired. After a spell at a detox clinic, he re-emerged in the public eye in 2014 to take the helm at Maison Margiela for a decade.
This latest move has led many commentators to wonder what could have led him to team up with one of the world's biggest brands.
However, for Zara, it's not the first time it's partnered with high profile names having previously collaborated with the likes of Stefano Pilati and Kate Moss among many others.
A move matched by its most of its rivals such as H&M and Uniqlo as competition for sales and influence continues to intensify, way beyond the high street.
