Temu

Business

Cheap deals and gaming: How China's Temu conquered Europe

Low prices and an aggressive marketing strategy, including a gamified shopping experience, made Temu one of Europe’s most downloaded apps in 2024.

10/09/2025

Culture news

MF DOOM estate sues Temu over alleged counterfeit merchandise

The estate of the beloved late rapper calls Temu “one of the most unethical companies operating in today’s global marketplace.”

13/08/2025

Europe News

Temu joins EU's growing list of online platforms under investigation

The list of online platforms under investigation for potential breaches of the EU’s Digital Services Act continues to grow, with the latest addition being Chinese site Temu. In total, 14 proceedings have been opened against 10 platforms, targeting issues from product safety to protection of minors.

31/07/2025

Tech News

EU Commission finds Temu in breach of online platform rules

The investigation under the Digital Services Act into the Chinese e-commerce platform began in October 2024.

28/07/2025

Europe News

French Senate backs law to regulate ultra fast fashion

The new legislation would impose eco-taxes, advertising bans, and influencer restrictions, but critics believe the bill falls short of its initial environmental ambitions.

11/06/2025

Business

The end of cheap clothes? Temu and Shein give tariff price warning

The fast fashion brands, known for selling particularly cheap clothes, cosmetics and accessories, are contending with the 145% tariff Trump slapped on most products made in China.

17/04/2025

Business

Trump puts an end to tax exemption for low-value Chinese imports

Chinese online retailers such as Temu and Shein had been taking advantage of a little-known tax exemption, known as the de minimis provision, to sell their products at very low prices in the US.

04/04/2025

Europe News

European Commission opens Shein probe and targets Chinese e-commerce giants

The Commission calls for stricter enforcement of consumer protection and environmental standards in online commerce in a new communication focusing on Chinese marketplaces; separately announcing an investigation into clothes giant Shein.

05/02/2025

Business

Shein’s London listing at risk as Trump plans US tax changes

Shein and other fast fashion companies could be heavily impacted by new tax changes in the US, which could close a key loophole vital for their business models.

04/02/2025

Business

Shein execs decline to shine light over forced labour claims

Senior managers from Shein and its rival Temu were summoned to the UK's parliamentary business and trade committee to answer questions about their labour rights compliance and how they sourced their products.

08/01/2025

Business

Chinese online retailer in Temu in hot water as Vietnam halts trading

Temu is being investigated in Europe over suspicions it has been failing to prevent the sale of illegal products.

05/12/2024

Europe News

EU Commission warns Temu to fix consumer protection violations

The Commission and national consumer authorities have found that Temu engages in illegal practices like fake discounts and misleading reviews. Already under DSA investigation, Temu has one month to respond to these accusations.

08/11/2024