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Experiences

TikTokkers are travelling round the world to try these viral foods

This summer, a chocolate bar produced by one shop in Dubai became the most sought-after food item on TikTok.

wellbeing

Should the EU regulate burgeoning health influencers?

With health content booming on social media, experts and lawmakers are mulling regulation of social media influencers, prioritising ‘credible’ content creators.

USA

US right-wing influencers 'duped to work for covert Russian operation'

The US Justice Department doesn’t allege any wrongdoing by the influencers but accuses two RT employees of funnelling nearly $10 million (€9m) to a Tennessee-based content creation company for Russia-friendly content. The influencers provide content for that website, according to the US.

Culture news

Cristiano Ronaldo breaks YouTube record with his channel debut

“Siuuubscribe.” The football star reaches 30 million subscribers just two days after uploading his first video to the platform.

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Business

Olympics Committee takes aim at influencer Logan Paul over Prime claim

Days before the 2024 Paris Olympics begins, well-known influencer Logan Paul faces a trademark infringement lawsuit from the US Olympic Committee regarding his Prime hydration drink.

Europe News

Influencers and politicians: Meet the EU's most connected lawmakers

A Cypriot, a Czech, a Frenchman and a Spaniard with diverse backgrounds, ideologies, and motivations — all social media stars set to join the European Parliament.

Economy

What is a financial influencer and how do we know we can trust them?

About one third of Gen Zers now turn to social media and financial influencers for money tips, according to Intuit Credit Karma. However, this also comes with regulatory challenges for those sharing them.

Work

Laid-off workers turn to content creation for more flexibility

Content creation holds appeal for laid-off workers seeking flexibility.

Destinations

See the ‘beating heart’ of Marrakech through the eyes of TikTok stars

Young influencers are sharing the old glamour of Marrakech with a new generation. Where are their favourite spots in the city?

United Kingdom

UK plans to pay TikTok influencers to discourage illegal immigration

Home Secretary James Cleverly has reportedly agreed to a major expansion of the country's campaigns to deter illegal immigration.

Culture news

TikTok superstar Khaby Lame to make acting debut in James Bond spoof

The film, tentatively titled '00Khaby' will see the world's foremost TikTok star give James Bond a run for his money. Lame will reportedly receive acting tips from Will Smith...

Work

Meet the influencers giving career advice on TikTok

Meet the TikTok influencers who are trying to help your career with advice on how to write a resume and negotiate a promotion or a raise.

Business

Exactly how influential are influencers on consumer decisions?

The case of influencer Chiara Ferragni, fined €1 million by Italy's antitrust authority for allegedly misleading consumers, has been shared all over social media. With the rise in influencer marketing, what steps should consumers take to protect themselves from shady practices?

Culture news

Why German companies are cutting ties with a perfume influencer

German companies are cutting ties with perfume influencer Jeremy Fragrance over pictures he took with right-wing extremists.

Business

Business of fashion: Here are 10 things shaping the industry

Climate change and AI could have the biggest impact on the fashion sector.

Culture news

Meet Chinese shop owner Angela, Italy's latest social media star

Renowned for her humorous videos and iconic catch phrases, the 59-year-old owner of a mega-store in Rome has garnered a huge online following. So what has led to Angela's sudden success – and is she fighting or reinforcing ethnic stereotypes?

Travel News

French pharmacies are the latest TikTok travel trend

The hashtag #Frenchpharmacy has hit a staggering 130 million views on the video sharing website.

Romania

Controversial influencer Andrew Tate freed from house arrest

The Tate brothers, aged 34 and 36, are charged with multiple counts of human trafficking and rape in Romania.

Culture news

German tourists accused of destroying 150-year-old Italian statue

"Instead of influencers, call them stupids." A statue valued at €200,000 was broken by a group of German tourists, who “must pay a steep price," according to the councillor for culture of the Lombardy region.

USA

Step inside the murky world of radical Orthodox influencers

A small, slick contingent of young Orthodox stars are harnessing social media to spread extreme messages around the globe.