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Anger as #BringBackOurGirls is used in president's re-election bid

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By Chris Harris
Anger as #BringBackOurGirls is used in president's re-election bid

<p>It was the hashtag that swept a world horrified at the <a href="http://www.euronews.com/2014/05/12/nigeria-abducted-girls-shown-in-video-released-by-boko-haram/">kidnapping of more than 200 Nigerian schoolgirls</a> by Boko Haram.</p> <p>In a bid to help find them, celebrities, from Michelle Obama to Malala Yousafzai, posted online pictures of themselves holding the slogan #BringBackOurGirls </p> <p>But now the slogan has become shrouded in controversy after Nigerian president Goodluck Jonathan used it in his re-election campaign material.</p> <p></br></p> <p><blockquote class="twitter-tweet" data-partner="tweetdeck" align="center"><p><span class="caps">PHOTO</span> — 1st Lady Michelle Obama holds <span class="caps">BRING</span> <span class="caps">BACK</span> <span class="caps">OUR</span> <span class="caps">GIRLS</span> Sign. <a href="https://twitter.com/hashtag/BringBackOurGirls?src=hash">#BringBackOurGirls</a> <a href="https://twitter.com/hashtag/MichelleObama?src=hash">#MichelleObama</a> <a href="https://twitter.com/hashtag/HillaryClinton?src=hash">#HillaryClinton</a> <a href="http://t.co/DzGgXhgE3v">pic.twitter.com/DzGgXhgE3v</a></p>— Global Youth Justice (@JuvenileCrime) <a href="https://twitter.com/JuvenileCrime/status/464523310655475712">May 8, 2014</a></blockquote><br /> <script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p> <p><blockquote class="twitter-tweet" data-partner="tweetdeck" align="center"><p>I'm not sure I've seen anything more powerful … <a href="https://twitter.com/hashtag/Malala?src=hash">#Malala</a> <a href="https://twitter.com/hashtag/BringBackOurGirls?src=hash">#BringBackOurGirls</a> <a href="http://t.co/5LcSm5vnfN">pic.twitter.com/5LcSm5vnfN</a></p>— Erin Kotecki Vest (@QueenofSpain) <a href="https://twitter.com/QueenofSpain/status/463568184465846272">May 6, 2014</a></blockquote><br /> <script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p> <p></br></p> <p>A group campaigning on behalf of Jonathan has seemingly piggybacked on the hashtag by using #BringBackGoodluck2015.</p> <p>The Goodluck Initiative For Transformation (<span class="caps">GIFT</span>), had, at the time of writing, <a href="https://www.facebook.com/Gift2015/timeline" rel="external">a host of images on its Facebook page</a> carrying the slogan.</p> <p>Boko Haram, a militant Islamist movement that killed more than 2,000 people in the first half of 2014, claimed it had kidnapped the girls, who disappeared on April 14.</p> <p>Five months on, and with the girls still missing, there has been an online backlash over Jonathan’s campaign material.</p> <p></br></p> <p><blockquote class="twitter-tweet" lang="en" align="center"><p>Everyone is now bringing back something. Shameless <a href="http://t.co/NuauFXxGcZ">pic.twitter.com/NuauFXxGcZ</a></p>— #BringBackOurGirls (@rotexonline) <a href="https://twitter.com/rotexonline/status/507531684288688128">September 4, 2014</a></blockquote><br /> <script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p> <p><blockquote class="twitter-tweet" lang="en" align="center"><p>The winner of most insensitive hashtag goes to the new campaign slogan: <a href="https://twitter.com/hashtag/BringBackGoodluck2015?src=hash">#BringBackGoodluck2015</a> <a href="http://t.co/PGEawhL3Rp">http://t.co/PGEawhL3Rp</a> <a href="http://t.co/UfrHWaeID4">pic.twitter.com/UfrHWaeID4</a></p>— Femi Oke (@FemiOke) <a href="https://twitter.com/FemiOke/status/509340485614596097">September 9, 2014</a></blockquote><br /> <script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p> <p><blockquote class="twitter-tweet" data-partner="tweetdeck" align="center"><p><a href="https://twitter.com/omojuwa"><code>omojuwa</a> How Sad And Insensitive Can This GEJ Supporters Be By Using <a href="https://twitter.com/hashtag/BringBackGoodluck2015?src=hash">#BringBackGoodluck2015</a> ? The Height Of <a href="https://twitter.com/hashtag/SYCOPHANCY?src=hash">#SYCOPHANCY</a> !!</p>&mdash; Kachi Zone (</code>KachiZone) <a href="https://twitter.com/KachiZone/status/509413777989586944">September 9, 2014</a></blockquote><br /> <script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script><br /> </br></p> <p>The #BringBackOurGirls emerged from a campaign group in Abuja who wanted to put pressure on the government to step up its efforts to find the girls. It was tweeted more than a million times in just a week.</p> <p><strong>6pm update</strong> Goodluck Jonathan asks his supporters to stop using the rehashed version of the #BringBackOurGirls to campaign for his re-election.</p> <p><strong>Photo credit:</strong> <span class="caps">GIFT</span></p>