Nestle to use Nutri-Score nutrition-labelling in Europe

Nestle to use Nutri-Score nutrition-labelling in Europe
FILE PHOTO: A logo is pictured during the 152nd Annual General Meeting of Nestle in Lausanne, Switzerland April 11, 2019. REUTERS/Denis Balibouse Copyright DENIS BALIBOUSE(Reuters)
Copyright DENIS BALIBOUSE(Reuters)
By Reuters
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ZURICH (Reuters) - Nestle <NESN.S> will give its food products ratings according to their nutritional value, the packaged food company said, so customers can better decide the healthiness of their shopping.

The maker of KitKat chocolate bars and Nesquik milkshake powder will introduce a labelling system using colours in Austria, Belgium, France, Germany and Switzerland, starting in the first half of 2020.

Nestle said more than more than 5,000 products in the five countries will feature Nutri-Score, a colour-coded system which rates food from Green and the letter A, for healthier products, to red and the letter E, for products whose ingredients are less healthy.

Food makers have been criticised by groups including the Union of Concerned Scientists for confusing labels that have made it difficult for customers to reduce their sugar and fat intake or increase fibre in their diet.

Nestle brands on which Nutri-Score will appear include plant-based products from Garden Gourmet, Nesquik chocolate-flavoured milk, Buitoni pizzas, Nescafe coffee, Maggi products and KitKat chocolate bars, the company said.

(Reporting by John Revill, editing by John Miller)

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