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‘Partner Content’ is used to describe brand content that is paid for and controlled by the advertiser rather than the Euronews editorial team. This content is produced by commercial departments and does not involve Euronews editorial staff or news journalists. The funding partner has control of the topics, content and final approval in collaboration with Euronews’ commercial production department.
Airbnb

Europe’s short-term rental rules are changing: we need to get them right

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©  -  Copyright Airbnb

George Mavros, Head of EU Government Affairs at Airbnb, welcomes progress made on data sharing under the EU STR Regulation and encourages fair short-term rental rules.

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The EU Short-Term Rental Data Regulation comes into force on 20 May 2026. Airbnb is ready to comply but we’re concerned that not all Member States are.

Our commitment is unchanged: to help everyday Europeans share their homes responsibly, while sharing relevant information with policymakers and local authorities.

For years, we’ve shared data with governments across Europe, and the EU STR Regulation harmonizes and scales what’s already working:

· Our City Portal gives more than 450 European local authorities a single place to monitor listings, flag and take down non-compliant ones.

· From Spain, to Italy and France, we have already adapted our product and invested significant resources to support national registration schemes for hosts, and streamline regular data sharing.

· We are getting ready to extend these efforts across Member States.

· But we need all Member States and the European Commission to meet platforms in the middle, by providing:

· Clear timelines: All Member States should provide timelines for their respective implementation of the EU STR Regulation, beyond vague commitments.

· Harmonized technical standards: To avoid platforms having to navigate 27 different systems, Member States should ensure consistent local registration frameworks and APIs for data sharing.

· Proportionality guardrails: We have seen a wide range of restrictions on short-term rentals introduced and maintained by Member States. The Commission should provide clear guidance to prevent bans and other blanket constraints, especially in cities where STRs represent a small fraction of the housing stock.

Airbnb is more than tourist accommodation, it is critical to how cities function and create economic opportunity:

· In 2025, Hosts on Airbnb welcomed more than 114 million guests across the EU, contributing more than €53.2B to the EU’s GDP and supporting more than 904,000 jobs.

· STRs provide affordable accommodation options for guests, especially families, supporting inclusive tourism during challenging economic times.

· 8 in 10 Europeans have experienced a need for flexible short term housing, with most turning to STRs as the most convenient and cost-effective solution. Use cases range from students and visiting workers, to people traveling for medical care, those displaced by disasters, or guests during big events.

Airbnb’s ambition is not only to encourage people to visit Europe, but to help them discover more of it. We redistribute travel beyond the streets and districts that have long absorbed most visitors, bringing guests and tourism income to new neighbourhoods, towns and rural areas.

Half of Airbnb guests in the EU say they would not have visited the neighbourhood where they stayed without a listing being available there. During the 2026 Winter Olympics in Milan-Cortina, for instance, visitors were able to stay beyond Milan’s traditional core, supporting peripheral neighbourhoods and wider regeneration efforts.

Across Europe, most guest nights now take place outside cities, helping rural communities in particular benefit from tourism while offering travellers something increasingly valued: more genuine stays, closer contact with local life, and a European experience beyond its usual postcards.

To date, blanket restrictions on short-term rentals have put at risk these benefits, while failing to solve Europe’s housing crisis.

We welcome better data sharing under the EU framework. It’s a crucial first step to providing local authorities with the opportunity to create proportionate, targeted rules that address housing challenges where they truly exist.

We hope that future guidance and legislation at EU level, such as the Affordable Housing Act, will encourage balanced regulations that preserve the benefits of short-term rentals for European communities.

George Mavros, Head of Government Affairs for the European Union, Airbnb

Read more about Airbnb's impact across the European Union: https://news.airbnb.com/eu-hub/

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Airbnb ‘Partner Content presented by’ is used to describe brand content that is paid for and controlled by the advertiser rather than the Euronews editorial team. This content is produced by commercial departments and does not involve Euronews editorial staff or news journalists. The funding partner has control of the topics, content and final approval in collaboration with Euronews’ commercial production department.
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