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 Crans Montana
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Partner content
‘Partner Content’ is used to describe brand content that is paid for and controlled by the advertiser rather than the Euronews editorial team. This content is produced by commercial departments and does not involve Euronews editorial staff or news journalists. The funding partner has control of the topics, content and final approval in collaboration with Euronews’ commercial production department.
Crans Montana

Meet the entrepreneurs of Crans-Montana : Jessica Christensen - CEO of MAVERICKS Life Co.

Jessica Christensen
Jessica Christensen   -   Copyright  Crans Montana

Overlooking the Rhone Valley at an altitude of 1,495 meters, Crans-Montana offers a breathtaking view of the region's iconic peaks, from the Matterhorn to Mont Blanc. While the alpine city is widely known for its tourist appeal through its wild nature, clean air and almost permanent sunshine, it is in the process of becoming a major economic hub with international reach. Its main year-round economic sectors are medical, education and civil engineering.

Start-ups specialising in new technologies, med-tech, education and deeptech, have established themselves in Crans-Montana, Icogne and Lens. This new haven of innovation offers entrepreneurs a unique location with all the infrastructure necessary for the development of innovative tech projects, and an idyllic environment for their families.

Jessica Christensen has travelled the world, from Costa Rica to the Philippines, South Africa to London. Although she still often travels to London for business, it is in Crans-Montana that the entrepreneur has chosen to establish her start-up. An atypical place dedicated to sportsmen and professionals of the region in an idyllic setting. In the heart of the city centre, Mavericks Active Workspace hosts educational events, training sessions and workshops. A few meters away, nature lovers can organize their brainstorming sessions in the middle of nature, between lakes and mountains. And why not end the day with an outdoor yoga or Thai Chi session?