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Twitter begins rolling out subscription product to undo tweets, customize app

Twitter acquires Slack-like company Quill to improve messaging tools
Twitter acquires Slack-like company Quill to improve messaging tools   -   Copyright  Thomson Reuters 2021   -  
By Reuters

<div> <p>By Sheila Dang</p> <p> – Twitter Inc on Thursday said it will roll out a new subscription product initially in Australia and Canada called Twitter Blue, which will let paying users edit their tweets before posting and change the color theme of their app.</p> <p>Details of the feature were first uncovered last month by software engineer Jane Manchun Wong, who is well-known in the tech industry for reverse engineering apps and discovering new features before they are officially launched.</p> <p>Twitter Blue is the social media company’s first subscription offering, and a significant move as it works to gain a new consistent source of revenue and expand beyond its core business of selling advertising on the platform.</p> <p>Avid Twitter users, who for years have demanded an “edit” button to fix typos in their tweets, will now be able to set a timer of up to 30 seconds, giving them a window to click an “undo” button and edit tweets before they are posted. </p> <p>The new feature will also let users organize their saved tweets into bookmark folders, so they can easily find content later.</p> <p>Long threads of multiple tweets will be easier to read through a new “reader mode” on the service, Twitter said.</p> <p>Twitter Blue will cost C$3.49 ($2.90) or A$4.49 ($3.48) per month in Canada and Australia respectively. </p> <p>The service will cost $2.99 per month in the United States according to app details in Apple’s App Store. </p> <p>The company did not provide details on when Twitter Blue would be available to U.S. users.</p> <p>($1 = 1.2038 Canadian dollars)</p> <p>($1 = 1.2910 Australian dollars)</p> <p/> </div>