Mediaset's Italy ad sales down 2.4% in first-half on like-for-like basis

MILAN (Reuters) - Italian largest commercial broadcaster Mediaset reported a 2.4% fall in domestic advertising sales in the first half on a like-for-like basis, it said in a statement.

Mediaset said advertising sales in Italy had improved on a like-for-like basis in July, adding it expected further growth of 4-5% in August.

(Reporting by Elvira Pollina, editing by Valentina Za)