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euronews travel.

Change how

you see the world

Euronews travel is the new digital & social destination to inspire people to change their perspective on the world.

    euronews travel covers the latest travel news, destinations, experiences and tips through the lens of cultural curiosity.

Topics

We celebrate the diversity of people,

places, cultures in Europe and beyond.

 

People

Human interest stories around culture and tradition acros Europe and beyond.

 

Experiences

Feature articles on authentic cultural happenings including music and festivals, food and drinks.

 

Destinations

Destinations guides and feature articles on incredible places and cities in Europe and beyond.

 

Stays

Feature articles on unconventional places to rest and rejuvenate.

 

Series

Inspirational travel series showcasing trailblazers around the world.

 

Travel news

The latest travel and tourism industry news.

     euronews travel is dedicated to an audience of passionate, curious and diverse travellers looking for authenticity, meaningful encounters and adventures.

Audience

From frequent business travellers to luxurious travel fans or eco-responsible tourists, we address a wide range of travellers seeking new destinations, experiences and content.
We leverage our ready-made audience segments and can create bespoke segments for your needs.

  • Culture lovers

    Voracious readers, frequent leisure travellers, eager to learn about new cultures.

  • Travel enthusiasts 

    Interested in unique and lesser known destinations, they are drawn to travel guides and insider “how to” destination videos.

  • Cuisine and drinks lovers 

    Eager to try new cuisines and share their passion on social media, photographing their food. More likely to visit high-end restaurants but at the same time are interested in street food.

  • Fashionistas

    Avid shoppers both online and high-street with a preference for premium brands. They lean towards ethical purchasing and are curious about cultural influences in fashion.

  • Generation green

    Primarily millennials who are cautious about the global impact of their purchases. They are focused on health and well-being, are heavy mobile users and well-informed about technology and sensitive to privacy issues.

  • Chief decision makers

    Hold C-suite and executive leadership roles with a strong interest in technology and software that helps solve problems. They are also frequent business travellers.

  • Health and wellness devotees

    They are keen adopters of fitness technologies and more likely to follow “fad” and established diet plans. They follow Youtube influencers and are frequent travellers.

  • Business and finance experts

    Hold decision making job roles and are frequent business travellers. They have a thirst for knowledge and undertake detailed research before making financial decisions

  • Automotive enthusiasts

    typically, they own multiple vehicles, regularly watch global auto shows, car reviews videos, and are interested in automotive innovation, hybrid and electric vehicles.

  • Technophiles

    Early adopters of new tech and make the key decisions on technology solutions at home. They believe that technology can be used to improve society, quality of life and solve business problems.

  • High net worth individuals

    They actively invest in financial markets and have a diverse investment portfolio. They also invest in unique and luxurious experiences.

  • Educated and curious minds

    Connected to universities and higher education institutions, they are also likely to be undertaking academic courses and training online, investing to improve and up skill. They search for vocational and specialist courses. They like YouTube, technology and social media.

  • DIY and home improvement fans 

    They are regular desktop and tablet users, fond of YouTube. They love interior designer inspiration and new ideas for indoor and outdoor home improvement projects. They invest in construction, gardening, and greenhouses. They like staycations and are family oriented.

  • Online shoppers and trendsetters 

    They are mobile shoppers seeking designer fashion and beauty products hunting for discounts and vouchers. They engage with brands on Instagram and Pinterest, looking for ideas and inspirations. They like getaways and beach holidays in all-inclusive resorts.

  • Luxury lifestyle seekers

    They invest time and money in new cultures, art, theatres and live performances, high end restaurants and premium wines, and designer brands.

Platforms

 

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