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World news about “Advertising” published by euronews.

06/02 15:14 CET

Coca-Cola pulls ad campaign after Mein Kampf stunt

Coca-Cola pulls ad campaign after Mein Kampf stunt

Coca-Cola has withdrawn its #MakeitHappy Twitter campaign after it was ambushed and duped into tweeting segments of Adolf Hitler’s Mein Kampf. The campaign was launched to great fanfare in an advertisement spot during the Super Bowl. Coke wanted people to respond to “pervasive…