Notfairbnb is a fake Airbnb created to raise awareness about the dramatic living conditions of the homeless. Subtitled Live where nobody wants to live, this fake reservation website will offer you a piece of pavement, the underside of a bridge, an old mattress or a pile of cardboard. Notfairbnb is a very strong awareness campaign created by Solidarité Grand Froid and TBWA Bruxelles.
Country : Belgium
Agency : TBWA\BRUSSELS
Advertiser : Solidarité Grand Froids