Tired of Pho and Bun Bo? Then try a burger. That is the message from McDonald’s to the Vietnamese.
The world’s largest fast food chain has announced it will open its first establishment in Vietnam next year.
The franchise – in Ho Chi Minh City, previously known as Saigon – has been awarded to a venture capital firm run by the son-in-law of the Communist-ruled country’s prime minister.
It is not a case of nepotism apparently as Vietnamese-American Henry Nguyen, has experience having worked in a McDonald’s as a teenager when he was growing up in the US.
The company is coming rather late to Vietnam as KFC, Burger King, Subway, Pizza Hut and Starbucks already operate there.