Retailers in the UK capital have been reporting bumper takings on the biggest shopping day of the year. Leading London department store Selfridges says it took more than 1.8 million euros in the first hour of trading.
Despite a transport strike in the UK capital, which took out several underground and overground train services, shoppers have been piling into stores in the central shopping area around Oxford Street.
Debenhams Store Manager Gaynor Davey said, “We are delighted with the sales so far this morning. We had a huge queue as we opened the doors, and a mad rush for the cosmetics department, which is always the area that people most want to run into first thing to get the best bargains.”
Some of the most determined queued through the night to ensure they were among the first through the doors. One shopper on Oxford Street said, “We have been here since 5am. We drove down quite early, hoping to grab a few bargains!”
Analysts predict that more than 3.5 billion euros will be spent on Boxing Day by Britons nationwide, as they hit the high street and hunt for bargains online.