For the first time in the country’s history Russia will host the Winter Olympic’s in 2014 in Sochi and with a little more than a year left until the games begin the first official Olympic merchandise store was opened in Moscow on Wednesday.
From Olympic toy mascots to skis and winter wear, shelves in the brand new department store were stacked to the rafters albeit some 2 000 kilometres away from where the Olympic action will happen.
President of the Sochi organising committee Dmitry Chernyshenko said: “We, Russia, are approaching the finishing line and in less than 450 days the Olympic flame will be lit up in Sochi. It is very important to understand that these are not just the games of the city of Sochi but the games of the whole country.”
It is the first of some 300 official merchandise stores to open across Russia in the run-up to the country’s first Winter Games.
- 1Euro 2016: Portugal, Poland and Wales through to quarter-finals
- 2Euro 2016: Hungary win Group F, Iceland and Portugal also reach last 16
- 3England exit via Iceland; Italy knock out holders Spain
- 4Euro 2016: Perisic winner for Croatia stuns Spain
- 5Euro 2016: Griezmann saves France blushes, World Champs Germany in cruise control as Red Devils of Belgium too hot to handle
PSG appoint Emery as new coach
Messi quits Argentina after Copa America defeat to Chile
Europeans dominate final day of Budapest Judo Grand Prix
Russia end European Fencing Championships on golden not
Judo: Youthful Japanese team sound Rio warning bells after dominant display at Budapest Grand Prix
Wires > Sport
- 08:36 CET Kohli lauds benefits of conditioning to reach next level
- 08:34 CET Dembele says ‘unreal’ to be Rodgers’ first signing at Celtic
- 08:15 CET Alderweireld hopes to link up with Batshuayi at Spurs
- 07:47 CET United make ‘improved offer’ for Dortmund’s Mkhitaryan
- 06:34 CET Montella named as new AC Milan manager
- 05:20 CET Australia lock Douglas set for return with Reds
- 05:05 CET Newcomers take spotlight at U.S. Olympic trials
- 04:19 CET Ronaldo poses biggest threat yet to Polish rearguard