The posters at the 64th Frankfurt Motor Show which will open its doors to the public on Friday proclaim “Future comes as standard”.
Car registrations in some major European markets actually rose last month but analysts are warning the figures do not reflect the summers stock market slump.
Public confidence in the economy is vital for growth in the car industry as Nick Reilly the CEO of General Motors Europe explained.
“This crisis seems to be dragging on and dragging on. How many months ago was it that it was decided to rescue Greece. But we are still arguing how to do it. So we do need some clarity on that, otherwise it can build and it can build a lack of confidence in consumers.”
Frankfurt is traditionally a chance for premium German car makers to show off their new models. They’ve been riding high thanks to new affluent Chinese buyers.
Stagnating demand in Europe is now the focus with new smaller models.