Under pressure over the economy, US President Barack Obama’s latest communications drive saw him visit Facebook’s California headquarters.
Appearing alongside the social networking site’s young billionaire boss Mark Zuckerberg was a useful way of selling his plan to end tax cuts for the rich.
In what amounted to an early campaign rallying cry ahead of next year’s election, the president defended his record before an estimated 2,500-strong audience.
“It hasn’t been that long since election day and we’ve gone through some very, very tough times and we’ve still gotten a lot done. We’ve still been able to get this economy recovering. We’ve still been able to get healthcare passed. We’ve still been able to invest in clean energy. We’ve still been able to make sure that we overturned ‘don’t ask don’t tell’. We’ve still made sure we got two women on the Supreme Court,” he said.
The challenges though remain enormous. National debt is a major concern, especially after threats to downgrade the US credit rating.
To get over his deficit-cutting message, the president will need to reboot his connection to hundreds of millions of people.