To mark the 183rd anniversary of the birth of the French writer Jules Verne, search engine Google has given its logo an aquatic feel.
Visitors to the home page can even navigate themselves beneath the waves using a joystick on the right of the logo. Google is frequently disfiguring its logo, but where did the idea come from?
The personalised homepages, called “doodles” in Google-speak, regularly spark a slight buzz on the net when they appear to pay tribute to an individual or event. The first “doodle” was launched on August 30, 1998 to announce the appearance at the Burning Man festival in Nevada, USA of Google creators Larry Page and Sergey Brin.
Ever since, the company has been developing the concept. While calender highlights like Easter, Christmas and Valentine’s Day are observed every year, so are the birthdays of famous figures including Einstein, Ghandi, Vivaldi, H.G.Wells and Michael Jackson. On Pac-Man’s 30th birthday on May 21, 2010, users even came across an interactive, playable Google logo.
Now, Google has different logos on the same day, depending on which regional version the user is logged onto.
The team behind the logo is only five members strong but responsible for thousands of personalised logos. Click here for a full list of what they have come up with.